What
Wildcard connects to fans of culture and sport through powerful creative strategy, compelling content, and quality design.
We use your rights differently to maximise the power they hold. It’s rights management that isn’t just served, but served with purpose and a deep understanding of the fan.
How
We connect brands and fans by challenging convention.
Wildcard looks for the unconventional route to sport and culture fans and are brave enough to use your rights differently than anyone else.
The fan is at the heart of what we do. They aren’t customers, they’re fans, and we tap into their head, heart and senses through our work.
Why
We challenge convention.
Because we believe fans and brands are seeing too much of the same thing. The same activities in the same locations, the same clichés in interviews, the same stories being told. Shorter attention spans and more clutter in the market means challenging convention is the only way to truly turn heads.